Google Ranking Part 1
Google continues to be the most popular search engine available today for both surfers and webmasters. Googles blazing speed at which its spiders the web fascinates all. Google uses a complex text matching algorithm and Pagerank system that delivers relevant pages consistently (well almost).
Because of its unique ranking system it remains to be popular with webmasters and most desired by Internet Marketing companies. Webmasters are continually challenged by it as they figure out how to achieve the #1 spot in their niche. Web Surfers like it because it returns great results and without the wait.
For many sites getting listed in Google is automatic especially if you have links from other sites pointing your way. Once your site gets listed in the index, Google will drop by your site to look for new content (this is done by a webspider called Googlebot). The more Pagerank you have the more often GoogleBot will visit your site.
One things that separates Google from the other Search Engine is its speed. When it indexes - it does it quicker and far more efficiently than any other search engine. This allows Google to index the latest news and content from popular site - sometimes fresh content will appear every day in their index (again depending on the PR or popularity level of the site).
To be effectively Googled by the GoogleBot, Webmasters need to optimize their title, the first few lines of text, jumble content, place header tags and distribute keywords. But last but not least, receive massive numbers of incoming links to their site.
To get the edge on your competitors you need to know the workings of Google. Approaching it haphazardly will only bring you unstable rankings and disappointments.
More to come!
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