Search Engines getting personal
In order to do a better job, search engines are trying to get to know you better, doing a better job of remembering, cataloging and managing all the information you come across.
As an example Google’s personalized search tool is called Web History (see http://www.google.com/psearch)

Even Microsoft and Yahoo have been tossing new ideas on search engine results and technology. All are all exploring new ways to personalize your search engine results to make them more relevant to what you are searching for..
Search Engine Result technology is has evolved from finding the right web page into getting up to date fresh information and news, searching for images, videos and the latest free music.
Search Engine results and their personalization are going to be the wave of the future. We’ll just have to wait a bit more to see how it unfolds.

